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NatuEra

Relaxation, stress management, and pain relief have never been easier. With plant-based solutions at the core of Naturerasโ€™ customer-focused approach, there is a safe natural way to deal with everyday stress, thanks to our seamless and easy-to-use platform.

NatuEra
NatuEra

The Story


Services

  • Creative
  • Design for Web
  • Design for Mobile
  • Creative Direction
  • Motion Design
  • Development
  • E-commerce for Web
  • E-commerce for Mobile

The Goal

The goal of designing an eCommerce website for the purchase of CBD products was to make the process of purchasing easy, enjoyable, and educational for consumers. In spite of the fact that CBD products are legal, we focused on structuring and presenting the information in such a way that it removes any reservations visitors may have about this kind of purchase.

The Solution

A simple layout explains NatuEras' product details to users to make the process as easy as possible. NatuEras's nature-based company values are expressed through detailed writing and soothing plant photos. Our website allows users to explore NatuEras' CBD products, after which they can view a simple and intuitive eCommerce section.

Home Page

NatuErasโ€™ home page was designed to help website visitors easily navigate to the educational or shopping section of the website.

With the use of crisp plant photos, pastel colors, and illustrations, weโ€™ve created a relaxing visual effect, in line with the NatuErasโ€™ values.

NatuEras homepage displays its values and mission while showcasing a wide range of products

A seamless experience is provided by the NatuEra website on all devices

Products Page

To make product discovery easy and intuitive weโ€™ve organized the products into categories based on the most common user problems that CBD products solve.

Weโ€™ve used a multitude of filtering options, clear product images, and a simple grid layout to make the purchase of the desired product as easy as possible.

Once on the product page the users can easily find and purchase the products they need

With our mobile first approach we created a frictionless mobile shopping experience

Products page focused on NatuEras mission to educate their customers and help them make an informed decision

About us Page

To further instill visitor trust weโ€™ve created a detailed about us page that explains NatuErasโ€™ values, production process, as well as people behind the company.

NatuEra, and the people that make it, were presented through crisp clear photos. Additionally, illustrations were used to remind users of all the ways CBD products can help them.

About us page provides all the essential information to understand NatuEras mission and the people behind it

Wellness Page

To further instill visitor trust weโ€™ve created a detailed about us page that explains NatuErasโ€™ values, production process, as well as people behind the company.

NatuEra and the people that make it, were presented through crisp clear photos. Additionally, illustrations were used to remind users of all the ways CBD products can help them.

In line with their mission to educate customers, we created a CBD guide page for NatuEra

Through the use of custom infographics we helped to educate NatuEras customers

The guide was created to look suburb on a device on any size

For title and rights of use over the presented photographs/design, please refer to the Copyright and Disclaimer page

Related work

Some of the work we are proud of